Serena Williams Jewelry

Serena Williams Diamond Tennis Bracelet

Serena Williams Jewelry

Creative Direction: Tennis superstar Serena Williams has dominated the courts and inspired fans for decades and shares that tenacious energy through her newly launched jewelry line. Featuring dazzling diamonds and engraved affirmations, this collection is all about strength. It only felt right to lean into that bold yet sophisticated spirit that is so iconically Serena Williams when capturing these pieces.

CREW

Client: Serena Williams Jewelry

Art Direction: Leah Bird Design Team

Studio: PropHaus

Serena Williams Jewelry Necklaces

Behind the scenes…

Florals at Serena Williams Jewelry Shoot
Behind the Scenes of Serena Williams Jewelry Shoot