Crest Toothpaste

Evi Abeler November 14, 2023

Evi Abeler product photographer new york crest toothpaste

Crest

How much can you accomplish in a day? A whole lot! Especially when everyone's pitching in. My incredible team rocked a day of capturing both still life and multiple set product shots for Crest during our latest photoshoot. From highlighting the vibrant freshness of the toothpaste to showcasing its various applications, I am excited to share the dynamic results with you!

Crew:

prop stylist: Ed Gallager
toothpaste stylist: Wendy Schelah
hair & makeup: Roy Liu
producer: LDM Productions
digital tech: Bob Moyers
photo assistant: Russell Underwood
agency: Saatchi

Marina Bay Sands Food & Wine Festival

Evi Abeler July 31, 2023

Creative Direction: A trip to Asia has long been on my bucket list, and that dream came true when ad agency Forsman & Bodenfors invited me to Singapore to shoot for the world-famous Marina Bay Sands Food & Wine Festival.

I worked alongside Southeast Asia’s top food stylist Fanny Seah, and we shot in style at the luxury hotel (which you might recognize from the movie Crazy Rich Asians). Together, we created ethereal concepts representing red, white, and rosè wines using local foods and plants.

Veggie Burgers

Evi Abeler July 7, 2023

As plant-based diets are becoming more and more common, Lukas Volger presents an alternative to the uninspiring and bland frozen veggie burgers that fill the market. In his cookbook, Veggie Burgers Every Which Way, he teaches how to combine simple, fresh ingredients for flavor profiles that make the veggies the star of the show. Photographed by Evi Abeler, NYC-based food photographer.

Summer Feast

Evi Abeler June 22, 2023

We’re kicking off summer with a feast! I teamed up with fellow Big Leo artists, prop stylist Ed Gallagher and food stylist Susan Ottaviano to create this summer scene that embodies the lightness and fun of the season. Shot by Evi Abeler, NYC-based food photographer.