Spring is the perfect time for a refresh, and bonus points if it’s quick and easy too! In this motion project for Green Chef, I created a video that highlights their premium ingredients, simple prep, and elevated recipes. A win-win in my book ;-) Shot by Evi Abeler, New York-based food photographer and tabletop director.
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Vesta Chocolate
Creative Direction: My dear friend and colleague, Korean food stylist Julia Choi, and her husband, Dominican chocolatier Roger Rodriguez, united in love and work, created Vesta, a marvelous chocolate heaven in Montclair, NJ. Prop stylist extraordinnaire Ed Gallagher helped us put Vesta’s creations in the spotlight.
Client: Vesta Chocolate
Prop Stylist: Ed Gallagher
Food Stylist: Julia Choi
Vesta Chocolate
Korean food stylist Julia Choi, and her husband, Dominican chocolatier Roger Rodriguez, united in love, are creating Vesta, a marvelous chocolate heaven in Montclair, NJ. Shot by Evi Abeler, New York based Food and Advertising Photographer.
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Whipped
Creative Direction: In this shoot, I captured images for the world’s first ever oat milk ice crème shoppe! With its HQ in New York’s Lower East Side, Whipped is a black female-owned business that serves “Ice Crème” which is plant-based, vegan, and dairy-free. I worked alongside master food stylist Micah Morton who brought her superb skills to this notoriously difficult styling category. Micah went to great lengths to perfect the colors and textures, even building a mini freezer out of dried ice on set. Our images capture the rich, decadent, and unique treat that is Whipped.
Client: Whipped/Urban Design Lab
Crew: Micah Morton (Food Stylist)
Whipped
In this shoot, I captured images for the world’s first-ever oat milk ice cream shop! Located in New York’s Lower East Side, Whipped is a black female-owned business that serves “Ice Crème” which is plant-based, vegan, and dairy-free. Shot by Evi Abeler, New York based Food and Advertising Photographer.
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